Meghan Markle and Prince Harry are “not much of a story” without the Royal Family, according to a royal author who adds that “most Americans don’t care” about the Stateside couple.
Cele Otnes claims that Netflix only want to cash in on the couple’s “inner connection” with the Firm for upcoming projects, but their own star appeal has dwindled.
The Duke and Duchess of Sussex are returning to the UK early next month to attend celebrations for the Queen’s Platinum Jubilee, and say they are “excited and honoured” to be doing so.
However, the Sussex family have been omitted from the Trooping the Colour balcony appearance by the Queen.
The monarch said only working members of the Royal Family will join her on Buckingham Palace’s balcony for the traditional RAF flypast.
This was a decision made “after careful consideration”, a palace statement said.
It has not yet been confirmed which Jubilee events Meghan and Harry will be participating in, though there’s speculation the couple may be joined by a film crew.
This is because the couple are reportedly filming an “at-home with the Sussexes docuseries” as part of their $100million deal with Netlfix.
Cele Otnes, co-author of Royal Fever, said: The British Monarchy in Consumer Culture claims the film crew could join the throngs of press who will be stationed in London for the proceedings to capture footage.
The professor of marketing who specialises in how the Royal Family brands themselves claims that this is because the streaming service understands that Harry and Meghan “without the royal family brand, is not much of a story”.
She said Netflix will want people to tune in so will be keen to capture footage that shows “their inner connection with royalty”.
She told Express.co.uk: “There’s not a lot that we can do about a Netflix camera crew being on the grounds at Buckingham Palace with big, hugely powerful telephoto lenses.
“I mean, they can just be in line next to all the journalists.
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“I think Netflix gets pretty quickly now that the story of Harry and Meghan, without the royal family brand, is not much of a story.
“So that if we’re going to bring new footage into these Netflix shows, everybody wants to see, if we want to see anything, is their inner connection with royalty.”
She went on to add that the Sussexes don’t appear to fit into what is considered the “celebrity realm” in the states where they now live.
Ms Otnes said: “I will say, you know, most Americans don’t care about them at all, in my opinion.
“I mean I don’t think we think of them as celebrities because they’re not doing anything really in the celebrity realm over here.”